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AI follow-up calls to re-engage cold leads

An outbound voice agent calls leads that went quiet, sounds like a calm team member, and updates the CRM from the outcome.

The problem

What needed to be handled

Leads were going cold because nobody had time to make follow-up calls.

What we built

System details

  • An outbound voice agent built with ElevenLabs, n8n, and Twilio.
  • Works out whether the lead wants an estimate overview call, wants to reconnect later, or is no longer interested.
  • Handles voicemail.
  • Updates the lead status in the CRM automatically.

Facts

Outcomes classified
3 (book, later, not interested)
Manual follow-up calls
Eliminated

Stack

  • ElevenLabs
  • n8n
  • Twilio
  • OpenAI
  • CRM webhooks

Ready to put a system in place?

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